You simply gather your players together and tell them something like this...
"Listen up! This is extremely important!
The definition of an offense is 5 players working together to score as many points as possible. Right?
This might sound simple but listen again... An offense is 5 players working together to score as many points as possible to create the highest shooting percentage possible.
Now this means everyone here needs to change their thought process. Individuals mean nothing. It does NOT matter who takes the shot. Or who scores the points. It's all about the team.
Think about it. Our goal is to get the highest shooting percentage possible. That means we need to get easy and uncontested shots close to the basket."
Now put all your players in a man-to-man offense situation.
"Now, think about this for a minute. What can you do with these 4 other players on the floor to get someone a REALLY great shot?"
"How bout things like...
- Better spacing?
- Ball reversals?
- Reading the defense?"
Let the players start really thinking and understanding this concept. Let them come up with ways to score.
The goal is to get the team really moving and passing the ball to get a great shot. This should be an emphasis throughout the year. There is too much one-on-one basketball these days.
Kids just don't get it.
But I have found that by going through this exercise and making your players think about what they are doing really helps them work together.
Try it out and see what happens. I think you'll find that it will help you build a more effective team oriented offense.